It’s Your Move: My MACI App

Building upon an already highly successful, multi-channel marketing campaign, we made our move into the app world with the My MACI App—created to enhance our patients’ rehab experience and motivate them to make their comeback from knee cartilage repair… all from the palm of their hand.

Patients use the My MACI App to personalize their recovery experience and help them stay motivated throughout their rehab journey. The multi-purpose app allows patients to prep for their MACI surgery and plan for recovery, customize their treatment goals, set and reach milestones, keep track of rehab exercises and progress, and receive helpful rehab tips and support from other MACI patients.