The Enbrel Our Lab Is Everywhere Campaign
How do you get 5X the click-through-rate of the competition?
We tapped into the mindset of Rheumatologists by piquing interest in a focused topic with our unbranded banner ad drivers
5X the norm for HCP click-through-rate (.72% vs .14%)
Average time on page: 6 minutes 30 seconds
Over 40,000 sessions
50% of users interacted with 2–3 product engagements
Take a look at our other banner ads
