TD MOVEMENTS CAN MAKE YOU FEEL LIKE A PUPPET ON A STRING

Tardive dyskinesia (TD) can cause movements that make patients feel like they’ve lost control of their own bodies—like they’ve become puppets on a string. The Talk About TD unbranded campaign was launched to speak to potential and diagnosed TD patients and their care partners with imagery that depicts exactly how they feel. And with resolution imagery featuring a patient finally freed of those strings, the campaign motivates them to talk to their healthcare provider about getting diagnosed, and ultimately, treated.

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